Therapeutic Area Director


This role requires someone who can lead, motivate and organise a team, enhance cross team cooperation and think strategically to innovate and drive products and maximise revenue


Therapeutic Area Director

Job Title:  Therapeutic Area Director
Reporting to:  Barney Kent
Department:  Medical Media Sales

The Job

  • This role requires someone who can lead, motivate and organise a team, enhance cross team cooperation and think strategically to innovate and drive products and maximise revenue

Key Responsibilities

Team

  • Maximise company revenue for each given therapy area across publications, online and medcomms
  • Recruitment, train and motivate team to ensure target driven
  • Takeover calls, coach and do call backs
  • Ensure fair and effective lead distribution
  • Be a commanding and positive presence on the team
  • Liaise with med writing team to ensure top key products are being pitched effectively with relevant topic proposals
  • Ensure key products are being pitched by the senior sales people (including myself)
  • Make sure our range of products are being effectively presented and revenue opportunities optimised
  • Maximise the use of key client face-to-face presentations where relevant
  • Maximise revenue from my own key clients

Products

  • Drive product development, marketing and circulation
  • Oversee continual development and updating of circulation list
  • Oversee an up to date and proactive social media marketing campaign
  • Constant monitoring of competition

Clients

  • Be responsible for overseeing effective communications between editorial, medcomms, production and sales in the fulfillment process
  • Oversee good client relations (on a personal basis & across the team) and maximise repeat revenue
  • Ensure good communication of company/product developments to current clients

Media Partners

  • Helping maintain, develop and grow media partners
  • Optimize current partnerships

Key Performance Indicators:

The performance and success criteria for this position will be based on Key Performance Indicators (KPI’s) and revenue generation. The KPI’s would typically be:

  • Team work rate/call times
  • Distribution of sales across the team
  • Staff retention & development
  • Product Development/Exposure
  • Revenue/Targets